O2 – Forum for the Future Eco-rating helps consumers choose a sustainable future

The UK’s largest mobile phone provider, O2, has joined together with Forum for the Future, a sustainable development organization, to create an Eco-rating system which allows customers to compare handsets based on their environmental-friendliness.

Studies have shown that the majority of people (60%) are aware of the harmful materials contained in mobile phones.

This eco rating system will help consumers to make environmentally conscious decisions when buying new handsets.

O2 – Forum for the Future Eco-rating helps consumers choose a sustainable future

Do you know how sustainable your mobile phone is? Not in general terms, but in comparison with the other handsets out there? Yesterday I’d be confident in putting money on the fact that you didn’t, but that is all set to change with the launch today of the new O2 Eco rating, which we’re proud to have helped develop.

Forum for the Future has been working in partnership with O2 for a while now to help them in their goal of being a leading sustainable business. The Eco rating, which can now be seen on O2 handsets online (and in-store from Friday), is one small part of that work.

O2’s Eco rating is a total sustainability assessment scheme which we’ve created together, in close collaboration with handset manufacturers, and it gives UK consumers the information they need to make an informed choice about the devices they use.

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