Steven Glaser, Eco Hero: The green car rally organiser

Steven Glaser, 42, started the Bridgestone Eco-Rally in 2007 to showcase and promote environmentally friendly modes of transport, from cars and vans to motorbikes, mopeds and electric push bikes (e-bikes). This year’s rally will start at Oxford University on July 31 and will finish in The Mall in London. Glaser, a former lobbyist for the World Fuel Cell Council, lives in north London with his wife, Ulli, and his sons, Sam, eight, and Leo, five (eco-rally.org).

“I want to depoliticise climate change because it affects us all. That is why the eco-rally works. We’re bringing together petrol-heads, environmentalists, technology geeks and normal people who just want to see what cars they could be driving.

“We have a lot of cutting-edge cars in the eco-rally. This year there will be several electric cars with a range of battery sizes. Many electric cars commercially available today can run for 100 miles on a single charge. It’s important to show people the cars that they could actually buy now, and not only prototypes featuring groundbreaking concepts.

“I studied physics with astrophysics at Manchester University – Professor Brian Cox was a year ahead of me – but I was always as much into causes as my academic work. I was heavily involved with Amnesty International and I am still fascinated by big issues and the role of science and innovation.

“The London Mayor Boris Johnson asked us at the 2009 eco-rally if we had anything that ran on rhubarb. We did: a Lotus car and a Mercedes van, both powered by biomethane from food waste. He was very excited about it and wanted to drive all the cars himself.

Thanks to the Daily Telegraph for this story

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